Southwest Educational Development Laboratory
Linking D&U with Marketing: A Word from the Director
Adapting the Marketing Concept to the Dissemination and Utilization of Disability Research
Acknowledging NIDRR's Role in Current Research
A Special Note Concerning Advertising and Public Relations Costs
NIDRR Grantees' Q & A About Marketing
Using Market Research Strategies with Disability Research Results
→ New and Returning Features
Something New
This first issue of the new cycle of The Research Exchange presents a new feature: Who's in the News? With each issue, we will share some of the stories about NIDRR grantees and their research that have appeared in national media sources. NCDDR staff members will talk with grantees and media representatives about the origin and evolution of the stories, and their interactions with media representatives.
Sharing this may be helpful to other grantees who would like to establish relationships with journalists and work with them to make information about their research available to the public. Details will be provided about where and when the information was presented, and how interested parties can get a copy.
The following criteria were identified to determine if a news item should be shared via The Research Exchange. [NOTE: Formal published research results or research-based articles in professional journals are not categorized here as news items.]
An item that does not fit one of these criteria can be discussed with NCDDR staff to determine if it is appropriate for Who's in the News.
A popular and requested feature of The Research Exchange during the NCDDR's pilot phase (1995-1999) was NIDRR Grantees and Staff Receive Recognition. The items presented in The Research Exchange demonstrated the wide variety and prestige of special awards made to staff members of NIDRR-funded projects across the country. Ninety-nine individuals and 14 projects reported a special recognition that was included in a separate document spanning Vol. 1, No. 2 through Vol. 4, No. 4.
The NCDDR will continue to solicit and collect this type of information to highlight in The Research Exchange. The recognition should be related to an individual's work in NIDRR-funded research activities. The following criteria were identified to determine if a recognition item should be shared via The Research Exchange. [NOTE: Awards of new research funding are not included.]
Criteria for inclusion in NIDRR Grantees and Staff Receive Recognition
An item that does not fit thes criteria can be discussed with NCDDR staff to determine if it is appropriate for NIDRR Grantees and Staff Receive Recognition.
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